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  • The July/August 2017 Issue of Corbin's TechTalk Newsletter/Blog Now Available +

    The July/August 2017 Issue of TechTalk is now available and is packed with new meetings technology articles, links and ideas! 
    In this issue:
    • NEW ARTICLE: The Rise and Benefits of Text Apps and Chatbots for Events
    • NEW ARTICLE:  5 Major Developments in Augmented Reality (AR) that will Impact Events, Exhibitions and Venues
    • NEW ARTICLE: 3 Digital Technologies That Are Quickly Becoming Exhibitor
Read More
  • Calling #EventTech Providers: IBTM Technology Watch Award Applications Are Now Open +

    The IBTM Technology Watch, established in 2000, is the original meetings technology award! I have had the honor of chairing the judging committee for the past 13 years and am eagerly looking forward to doing so again this year. This award has highlighted wide assortment of international events technology innovations that continue to impact the events industry. With new ideas
    Read More
  • Corbin to Chair IBTM's Technology and Innovation Watch Award for the 14th Year. +

    This award is the longest running and one of the events industry's most significant award recognizing technology innovation. I am very pleased to I have been asked again to chair the judging committee. This award is a great opportunity for technology companies to show their new stuff and get a free booth at IBTM in Barcelona as well. More information
    Read More
  • Corbin Ball & Co. Marks Its 20th Anniversary +

    In April of 1997, I left my career as Head of Conference Operations for a high-tech association (SPIE) and set out to form my own speaking, consulting and writing firm focusing exclusively on technology for events, exhibitions and meeting venues. I was the first person to do this full-time -- the 'OG' of event tech! Today, I am happy to say
    Read More
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    Latest Articles

    • 1 The Rise and Benefits of Text Apps and Chatbots for Events
    • 2 5 Major Developments in Augmented Reality (AR) that will Impact Events, Exhibitions and Venues
    • 3 3 Digital Technologies That Are Quickly Becoming Exhibitor Trade Show Essentials
    • 4 How Virtual/Augmented/Mixed Reality Is Making Headway at Exhibitions and Events
    • 5 Maximizing B2B Sales from a Tradeshow Exhibit
    • 6 Negotiating the Internet Landscape at Hotels and Convention Centers: A Primer for Event Planners
    • 7 Chatbots, Voice Activation and AI – What to Expect for Events
    • 8 8 Content Ideas for the Screens in Your Trade Show Booth
    • 9 Meetings and Marketing Meet: Three Ways Events Are Becoming Central to an Overall Marketing Effort
    • 10 5 Stages of Digital Marketing for Sold-Out Events
    • 11 Trade Show Traffic 101 - How To Get More People Into Your Booth
    • 12 Meetings Technology Innovation Trends Highlighted with IBTM World’s 2016 Technology & Innovation Watch
    • 13 How to Use Your Blog to Promote Events and Tradeshows
    • 14 Seven Meetings Technology Trends to Watch for 2017
    • 15 Event Data Analytics – New Options for Improving Events and Tradeshows

    What The Audience Is Saying

    • Sensational session. Worth the entire PCMA registration fee.
      Bonnie Wallsh Chief Strategist
      Bonnie Walsh Associates
    • Excellent session! Best one I have attended at PCMA. Needed to be 2 hours! Bring it back in 2014.
      Marguerite Leishman Meetings Manager
    • "On a scale of 1 to 10, your session was a 20!"
      Joanne Langevin Manger of Meetings and Events
      College of Family Physicians of Canada
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