Corbin's Most Recent

  • The Rise and Benefits of Text Apps and Chatbots for Events

    2017 Corbin Ball & Co. Texting is the most widely-used and frequently used mobile app with 97% of Americans smart

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  • 5 Major Developments in Augmented Reality (AR) that will Impact Events, Exhibitions and Venues

    ©2017 Guest post by Tim Brown, GES Augmented Reality (AR) is an emerging, but nevertheless effective technology platform that is

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  • 3 Digital Technologies That Are Quickly Becoming Exhibitor Trade Show Essentials

    ©2017 Guest post by Sam Smith, President & CEO, Network Events, Inc. It’s no secret that exhibitor trade show technology

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  • How Virtual/Augmented/Mixed Reality Is Making Headway at Exhibitions and Events

    ©2017 Corbin Ball, CMP, CSP, DES Google, Facebook, Samsung, Microsoft and other technology companies have each invested billions of dollars

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  • Maximizing B2B Sales from a Tradeshow Exhibit

    ©2017 Chetan Saiya, Zoomifier Tradeshow exhibits are a great way to spread or strengthen brand and product awareness, especially in

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  • Negotiating the Internet Landscape at Hotels and Convention Centers: A Primer for Event Planners

    ©2017 Ian Framson, Trade Show Internet In the free market, telecommunications carriers compete for your business. They make investments to

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  • Chatbots, Voice Activation and AI – What to Expect for Events

    ©2017 Corbin Ball & Co. A classic scene from Star Trek IV: Scotty, the chief engineer transported back to 1986,

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  • 8 Content Ideas for the Screens in Your Trade Show Booth

    Guest Post from Samuel J. Smith, SocialPoint If you are like most exhibitors, you have screens, monitors and tablets in your

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  • Meetings Meet Marketing

    Meetings and Marketing Meet: Three Ways Events Are Becoming Central to an Overall Marketing Effort

    ©2017 Corbin Ball & Co. Events and tradeshows have posed a significant challenge to marketers. Although events are proven promotional

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  • 5 Stages of Digital Marketing for Sold-Out Events

    © 2017, Emily Taylor, Digital Marketing Manager, Tradable Bits Ever wonder how events like Lollapalooza manage to sell out so fast? Analysing

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