Corbin's March/April 2015 TechTalk Newsletter
Volume XVII, Issue 2







Welcome to Corbin's TechTalk Newsletter providing the latest in technology to nearly 11,000 events, tradeshows and hospitality professionals in over 70 countries. This issue is packed with articles, links, videos and ideas on how you can use technology to improve the business process for events and tradeshows. 

View this email as a web page at:
In this issue:
  • NEW ARTICLE: Turning Distraction into Action – Second Screen Technology for Meetings
  • NEW ARTICLE: New Options for Virtual Site Inspections and Virtual Travel 
  • NEWS

Attendees are bringing their mobile devices into the meeting rooms and using them! Participants are tweeting, taking pictures of slides, fact-checking, and taking notes. However, these mobile screens are also distraction temptations and are often used for non-meeting related tasks. The siren call of these glowing screens is hard to resist, especially if the presenter is not engaging or the material presented is boring -- or both!
Meeting hosts, meeting planners and speakers should be asking what can be done to keep participants’ attention. The obvious answer is to provide compelling content and speakers -- it is the speaker’s responsibility to keep the audience engaged!
In addition, however, there are new technologies that use participants’ mobile devices to help them focus on the presentation rather than distracting them away for other things.
Second screen technology refers to the use of a mobile device to provide an enhanced viewing experience for other content (usually on television but increasingly at events) – usually with interactive features. Presenter content, such as slides, polling, video, notes, social media links, can be pushed to any device in real-time during a presentation.  
There are a number of interesting second screen tools that a beginning to work for events. Here are some of the major players.

NEW ARTICLE: New Options for Virtual Site Inspections and Virtual Travel 
The dreams of virtual travel, once fantasized in science fiction, are now becoming a reality by emerging technologies. Expanded bandwidth capacities combined with new geocoded media technologies are resulting in the real life version of your kids gaming experience and creating a new genre in the field of content marketing for hotels and venues. 

This article, although somewhat commercial, give some great examples of how this is happening.

Corbin's January/February 2014 TechTalk Newsletter -
Corbin's Meetings Technology Link File Updated (1,500+ categorized links) 
"Corbin's Favorites", the web's most comprehensive list of categorized web links on events and tradeshow technology has just been reorganized and updated. If you are looking for a specific meetings or tradeshow technology product, it is very likely on this list!


Got fun videos? 
Or helpful business or meeting planning links? Send them to 
This email address is being protected from spambots. You need JavaScript enabled to view it.

7 Meeting Industry-Related Sites:
SourceYourMeeting RFP Management Software
Interesting, simplified and inexpensive way of hotel sourcing.  

Wallrus - Twitter and Instagram Wall 
New social wall. The base level is at no charge.
An app to hire event help. Great idea!

Infographic: Anatomy of an Effective Event Website (from Julius Solaris)

Bizzabo expands from a mobile event app to an event management platform

DoubleDutch Launches New Mobile Analytics Platform 

Facebook for Event Professionals - The Complete Guide
This is an excellent, comprehensive treatise on this subject. 

7 Business/Utility/Reference Sites:

7 DIY Photography Tips Using Household Objects 
Michio Kaku: Will Mankind Destroy Itself?
Sculpting in Virtual Reality Using Oculus Rift

IBM's New Watson Leaves 'Jeopardy' in the Dust

Animated GIFs on How Things Work

7 Sites Just for Fun:

Ballerina Magician Ma Yan Yan

Life Is Short, Share Your Dream, Share Your Passion
Good text art message.

Animation: Man's relationship with the natural world - Steve Cutts

Don't believe everything you see on video:

Venice in a Day

"The journey not the arrival matters."
-- T. S. Eliot

"Chance favors the prepared mind." 
-- Louis Pasteur


"There will never be a bigger plane built."
-- A Boeing engineer, after the first flight of the 247, a twin-engine plane that holds ten people
"What, sir? You would make a ship sail against the wind and currents by lighting a bonfire under her decks?  I pray you excuse me. I have no time to listen to such nonsense."
-- Napoleon Bonaparte to Robert Fulton, upon hearing of the latter's plans for a steam-powered engine.


Convene: How 3D Printing Is Impacting the Meetings Industry

The Meeting Professional: CVBs Get Appy

MeetingFocus: The Future is Now (Pages 29-30)

Corporate & Incentive Travel: The Transformative Tech Revolution (Pages 28-31)

Bartizan: Trade Show Organizers Expected to Provide Technology

Chicago Tribune: Mobile apps coming to more events and conventions near you


Collaborate: Cybersecurity -- A New Hot Topic for Meetings

Social Tables: 9 Ways Meetings Will Impact Hotels in 2015 (registration required)

The Event: Planning Your Event in Africa - An A-Z Guide

Social Tables: Attendee Privacy & Venues: When Does Data Collection Cross The Line?

Eric Rozenberg Blog: 600,000 Reasons for Free Wi-Fi

Bitrix24 Blog: There Has Never Been A Better Time To Run A Business Or Event - Interview With Corbin Ball


Please send along any questions, ideas or suggestion on how to make this newsletter more useful for you:  
This email address is being protected from spambots. You need JavaScript enabled to view it.

My March/April travel schedule is bringing me to Las Vegas, Middleton, Antibes, Costa Mesa, Seoul, Kansas City 
and likely a few other places as well via webinars. Click the link above for specific details and links. I would love to make your city one of my destinations as well, so please contact me and let's set a date. 


PONSORSHIP: Want to help sponsor Corbin's Tech Talk Newsletter sent to nearly 11,000 subscribers in more than 70 countries interested in meetings, events, trade show and hotel technology?  Find out the details at the 
TechTalk Sponsorship Page.

Your, e-mail address and any other information will never be sold, traded, rented, bartered, or given away. Nor will it be used for any other purpose than to communicate with you. Period!  


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Corbin Ball, CSP, CMP, MS
Corbin Ball Associates
506 14thStreet, Bellingham, WA 98225 USA
Phone: 360-734-8756
Skype: corbinball
Email Corbin

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Thanks to our sponsors who make TechTalk possibe:

EventPro Software
Whether your needs relate to venue scheduling, event planning, online attendee registrations, table and seating management, floor plans, travel and accommodation management, budgeting, invoicing, online payments, catering and delivery management, a mixture of all the above, or a varied selection of other event, venue and catering management requirements, EventPro has you covered!


EventsAIR by Centium Software is for event organizers needing a turnkey solution to efficiently manage events. Easy to use and mobile optimized, it features unique capabilities, including real-time data, mobile apps and multiple productivity tools in a secure cloud environment. It's an end-to-end solution developed by and for event professionals.


Highroad Solution
HighRoad U is a content portal for marketers who need education in web, social media, email & mobile. If you use digital to market your events, you’ll find the content you need to increase attendance and appeal to new generations of attendees. Education the way U want it: online & on-demand. Produced by HighRoad Solution. 

ITN International
ITN International, the world leader in mobile NFC and cloud-based event solutions, serves corporate event producers, event agencies, tradeshow managers, and exhibitors on six continents.
"We're using the SpotMe app to let 400 evangelists take control of the agenda and create their own sessions at our annual agile community event" - Hannah Shain, Rally Software  

SpotMe's robust mobile event app technology, meeting architecture consulting and support empower you to achieve your vision,


Ungerboeck is the world leader in end-to-end event management software for exhibitions, conferences and associations. For most organizations, Ungerboeck software delivers the capabilities of three to five separate software packages at a fraction of the cost including CRM, booth sales, event registration, CAD floor plans and more. 
Visit for more information. 


Active Network
ACTIVE Network Business Solutions delivers event management and registration software that enables organizations of all sizes to run SMART EVENTS - the next generation of events that save you time and money, build better relationships with your attendees and grow your business faster. 
Our global customers include over 1000 global associations and a large number of Fortune 100 companies.  They trust this suite of technology solutions and ACTIVE's experience to manage and develop their events in this accelerating industry.


AllianceTech is the leading event technology solutions provider focused on metrics & analytics. Our technology suite is designed to provide customers with an end-to-end solution for their conference and event needs. Lead retrieval, event mobile guides, attendance tracking, electronic surveys and RFID are among some of the solutions we offer. 


Attendee Management Inc. (AMi) 
AMi breaks down the barriers to online registration, housing, travel and e-marketing. No license fees, no software to manage, just dedicated, experienced service. Pay only for what you need, and provide the solutions your attendees and clients expect. Contact This email address is being protected from spambots. You need JavaScript enabled to view it., or call 


At CadmiumCD we focus on the technology needs of event planners. We specialize in technology tools and services to collect, manage and distribute educational materials at conferences and events.  Our services include: Call for Papers, Speaker Data Management, Conference Proceedings, Audio Recordings, Electronic Meeting Posters, Online Itinerary Planners, Conference Apps and Online Evaluations.

   Certain Software 

About Certain Software®, Inc
Certain Software is the leading provider of event management solutions for the global meetings and events industry. Certain's innovative solutions deliver to meeting and event professionals streamlined processes, reduced expenses, greater return on investments, and improved overall value of meetings and events. Certain's event management solutions support a full range of events -- from small meetings and educational sessions, to large conferences and world events. Headquartered in San Francisco, Certain has operations and sales offices in North America, Europe and the Pacific Rim.


15 modules to manage all your event aspects: etouches event management software is designed to ease every major function in the event life cycle and integrates with a dozen best-in-class software. 

The multi-lingual, multi-currency platform offers registrations,
budgeting, project management, speaker/exhibitor/sponsor 
management, event websites, seating, surveying, email marketing, 
social networking & mobile App. Love your event software!


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